Ray Conti

Ray’s Old Town Auto & Muffler and Conti’s Auto Repair had the same owner and a tenuous brand connection to each other. Neither shop had a strong visual identity.

We worked to develop a look that tied the two names together, and brought the brands together under the identity of the owner, Ray Conti. We combined the TV & Web Video commercials, switched to a single URL (rayconti.com), and developed sustainable social media programs with customer review tracking & response.